A February Friday Shindig at TAS HQ
Busy or not, we’d really like you to join us on friday from 17 for some after work socializing!
Consider yourself invited, you and all your splendor!
Social Media Monetization in Niche News
This moring, Jonas held a presentation and participated in an interesting discussion at Medicine Today International’s conference in Stockholm. Here’s the presentation, titled Social Media, Ways to New Readers and New Money. It starts by taking a bird eye view at social media and then dives into press and media issues.
Carl Sjögren joins the Society
We’re on a roll. Today, Carl Sjögren has agreed to come work with us and we’re very exicted. Carl is an affable up and coming interaction & graphic designer. He’s educated in Interaction Design at Nackademin and in Media and Communication Sciences from University of Lund.
In his spare time he designs clothes for his brand, unwindclothing.com, so you can expect to see us all sporting some of their sweet tees in future client meetings.
Peter Ragndahl joins the society
We’re extremely pleased to announce that Peter Ragndahl has joined the Amazing Society as a senior partner.
Peter is an experienced CTO and project manager and comes with an excellent track record from mission ciritical projects with his former employer of nine years, Cloud Nine.
We like to hit the ground running, and in that spirit we paired our latest partner with our latest client. Peter is already busy with project management at Ragn-Sells, helping them drive home their new digital endeavor.
Presentation from Graphic Awards
Here’s the presentation on Marketing in Social Media Jonas held at Graphic Awards 09, arranged by Grafiskt Forum. It takes a high level approach and is aimed toards the Graphic Industry, which has had very little involvement in social media. So far.
(In swedish)
E-mail trouble
Right now, e-mails are bouncing right and left. Sending to @theamazingsociety.com-recipients is simply not working. We’re hoping it will be resolved soon. If not, we’re going to have to distribute to some serious ass kicking.
Troubles are behind us. You can send us that e-mail now 
Augustpriset – Our Cultural Alibi
Last year, we helped Svenska Förläggareföreningen (Swedish Publishers Association) to a new site. This year the turn has come to Augustpriset, their prestigious literary award.
With Augustpriset.se, we’ve started to bring SvF into the Social Media era. Instead of giving full throttle, we’ve added an unobtrusive share-bar to the site, easing them into it. For next years award, big things are on the agenda!
They’re announcing the nominees on Monday at 13:00. It’s a big deal if you’re in the publishing business, so good luck, people!
Creative WIN from Stockholm Pride
It’s easy to get a bit jaded with all the goodness we’ve seen, but this is really too great not to mention. Stockholm Pride sports a campaign by Thomson Interactive Media and Åkestam Holst that analyzes your Spotify playlist for its heteroness. It’s an absolutely fabulous way to embrace the social web, and a great campaign for both Spotify and Stockholm Pride.
The lowdown: New years collaborative was a feathers blazing 46%, midsummer a normative 86% and Jonas’ 30th birthday collaborative tells us that his friends are:
Share the fun: stockholmpride.org/spotify
Keeping Warm on Cold Days
I don’t know about you, but when autumn comes around the heating is struggling to keep up, a pair of finger-less mittens are just what the doctor ordered. This year, we’re rocking extra special on brand ones courtesy of Anna-Lisa Persson.
Introducing The Amazing Society Finger-less Mittens – get yours at your nearest arts-and-craft corporate branding outfit.
Got Social Media Policy?
Have you got a Social Media Policy set up in your organization? Outside of having a strategy with tangible goals regarding how you should engage in social media as an organization, you’d be well served to consider the implications of your employees’ personal engagement in social media.
Late last week, the Washing Post announced their social media policy for personal use. Over at paidContent, the memo is available in full. In my opinion, they’re stretching it, but on the other hand, they are reputable journalists.
“Personal pages online are no place for the discussion of internal newsroom issues such as sourcing, reporting of stories, decisions to publish or not to publish, personnel matters and untoward personal or professional matters involving our colleagues.”
This has me thinking of when Jan Helin, editor-in-chief of Swedish Aftonbladet, tweeted on whether or not to publish very sensitive pictures (he seems to have abandoned his twitter account since May, though).
At any rate – establish a Social Media Policy for your employees. If you want them to read and follow it, it should
- Be less verbose than WaPo’s
- Contain concrete real life examples of good behavior, from within your organization
- Contain examples of less desirable behavior, from outside of your organization
- Be realistic