Here’s the presentation on Marketing in Social Media Jonas held at Graphic Awards 09, arranged by Grafiskt Forum. It takes a high level approach and is aimed toards the Graphic Industry, which has had very little involvement in social media. So far.
(In swedish)
Colleagues, clients and friends, these are trying times. Our dear David Thulin suddenly took ill earlier this week and is currently admitted to Karolinska Sjukhuset in Stockholm. He has undergone complex operations and is in stable condition. At this point we have little other information to part with, and we do not know how long [...]
GM has long been a shining star in my world out of a communications perspective. They started (in my eyes) a newsroom trend, corporate Flickr trend, and much else. I have used them as an example in dozens of presentations. I have used Starbucks as well – particularly their “Rumor Response” section of the corporate [...]
A social media newsroom is to me not a blog platform. It is not a series of plugins, it is not rich media, it is not transparency or conversation. It is a communications revolution, it is dramatic organizational change, and perhaps more than anything else, it is guts.
Guts to completely change the way the communications [...]